No "BUTS"

April 21, 2023

Most Four Letter Words don't faze me, but this Three Letter Word, can put someone in a "defensive mode" .

There is one particular word that consistently causes more damage in conversation than almost any other: "but". Whether it comes up in a formal interview, a client meeting, or a casual conversation with a friend, hearing that word tends to put people instantly on the defensive, bracing for bad news or an objection before it has even fully arrived.


A couple of familiar examples illustrate the point well. A client might say they need someone hired as soon as possible, "but" the budget will not be approved until much later in the year. A candidate might describe an excellent run of achievements at a previous company, "but" then explain how they felt held back by management along the way.


In both cases, the word "but" tends to overshadow and undercut everything genuinely positive that came just before it. Words genuinely matter, whether the setting is business, family, or friendship, and it is worth being deliberate about avoiding that particular three-letter word wherever possible.


One simple substitute is "and", which continues building on a point rather than seeming to cancel it out. In writing, a semicolon can serve a similar purpose, linking two related ideas without the abrupt pivot that "but" creates.


In practice, this might sound like saying "I'm busy right now, and I will be able to help you in the second week of May", or "I understand you don't have the budget for this right now, so let's work out a plan for the next few months."


Neither version loses the honesty of the original message; both simply deliver it without triggering an unnecessary defensive reaction in the person listening. There is a good reason people talk about wanting "no buts" in a conversation, and it is genuinely worth taking that advice literally rather than treating it as a throwaway phrase.


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